Renata Schleiffer

Renata Schleiffer

Renata Schleiffer Gracia brings more than 15 years of B2B demand generation, paid media, and CRM strategy to her role as Demand Generation Strategist at Next Call Club. ||| She holds a Master's in Communication and Marketing from Escola Superior de Propaganda e Marketing and a degree in Journalism and Social Communication from PUC Campinas, along with five HubSpot certifications spanning ABM Advanced, ABM Foundations, Inbound Marketing, Inbound Sales, and HubSpot Sales Software. ||| Before joining Next Call Club, Renata built her career across technology and services companies in Brazil and the United States. As Partner and Manager of Marketing and Demand Generation at Mkt4Sales for over six years, she led HubSpot implementation projects for clients including Mundial Logistics, Fundacred, and Qi Network, organized B2B events engaging up to 150 professionals, and optimized PPC campaigns to reduce cost per lead through data-driven budget analysis. She went on to hold demand generation roles at Regroup Mass Notification, Starbourne Labs, and Elevated Third, where she managed Google Search, LinkedIn Ads, and 6sense ABM campaigns for B2B and nonprofit clients across the US, Canada, Europe, and Latin America. ||| At Next Call Club, Renata leads campaign execution across paid media, content, SEO, and HubSpot for both Next Call Club and Peachy Insurance, connecting strategy to execution and building the infrastructure that makes lead generation measurable and efficient. A recent audit of ad spend mapped against pipeline activity allowed her to reallocate budget toward higher-performing campaigns, producing near-immediate improvements in efficiency. When she's not in a dashboard, Renata is cooking, catching live music, or exploring Brazil's natural landscapes. She has an eclectic athletic resume that includes Muay Thai, aerial silks, and roller skating, usually followed by a day of discovering entirely new muscle groups.

Follow me on LinkedIn

Renata Schleiffer Gracia brings more than 15 years of B2B demand generation, paid media, and CRM strategy to her role as Demand Generation Strategist at Next Call Club.

She holds a Master's in Communication and Marketing from Escola Superior de Propaganda e Marketing and a degree in Journalism and Social Communication from PUC Campinas, along with five HubSpot certifications spanning ABM Advanced, ABM Foundations, Inbound Marketing, Inbound Sales, and HubSpot Sales Software.

Before joining Next Call Club, Renata built her career across technology and services companies in Brazil and the United States. As Partner and Manager of Marketing and Demand Generation at Mkt4Sales for over six years, she led HubSpot implementation projects for clients including Mundial Logistics, Fundacred, and Qi Network, organized B2B events engaging up to 150 professionals, and optimized PPC campaigns to reduce cost per lead through data-driven budget analysis. She went on to hold demand generation roles at Regroup Mass Notification, Starbourne Labs, and Elevated Third, where she managed Google Search, LinkedIn Ads, and 6sense ABM campaigns for B2B and nonprofit clients across the US, Canada, Europe, and Latin America.

At Next Call Club, Renata leads campaign execution across paid media, content, SEO, and HubSpot for both Next Call Club and Peachy Insurance, connecting strategy to execution and building the infrastructure that makes lead generation measurable and efficient. A recent audit of ad spend mapped against pipeline activity allowed her to reallocate budget toward higher-performing campaigns, producing near-immediate improvements in efficiency. When she's not in a dashboard, Renata is cooking, catching live music, or exploring Brazil's natural landscapes. She has an eclectic athletic resume that includes Muay Thai, aerial silks, and roller skating, usually followed by a day of discovering entirely new muscle groups.

Read The Latest